Car360, Inc. Welcomes Xcite Advertising as Integrated Partner

Car360, Inc. Names Xcite Advertising As Inaugural Integrated Partner In Lot Service Provider Partner Program

March 13, 2018 – Today, Car360, Inc. announced that Xcite Advertising has been named an Integrated Partner, the top level of partner in Car360’s Lot Service Provider Partner (LSP) Program. Xcite Advertising customers can now receive the value of a 360° virtual car presentation on their website, captured and created by their current Xcite Advertising photographer, and leveraging their Xcite-provided VIN data. Conversely, Car360 customers looking for expert photography services have a trusted source for reliable, Car360-trained personnel.

“Car dealers are increasingly pressured to provide greater transparency and inventory interactivity online.” says Phil Penton, CEO of Xcite Advertising. “Becoming an Integrated Partner in the Car360 LSP Partner Program allows us to marry the highest level of service and our expansive VIN data with the most advanced vehicle imagery software available today.”

The Car360 Integrated Partner program is exclusively limited to only those outsourced dealer photography service providers who are fully committed to use of the Car360 platform for still photos, video, and 360° photography.

“Car360 is reinventing not only the VDP experience, but the entire imagery capture and management process. By choosing to become a Car360 Integrated Partner, Xcite Advertising is demonstrating their commitment to innovating, and to helping dealers truly set their brand apart,” says John Hanger, CEO of Car360.

Car360 and Xcite Advertising personnel will be available at booth #254N at NADA in Las Vegas March 23-25 for scheduled meetings to discuss details of the partnership and demonstrate the platform in detail.



Car360, Inc. is the innovation leader in virtual car presentation software. Serving auto dealer groups, Car360 has created a new standard for inventory marketing and brand experience.  Seamlessly integrated with a dealer’s website, Car360 combines traditional car photography with 360° interactive imagery and annotated VIN data. Captured on a mobile device and viewable on any device, Car360 is one of the first commercially available uses of 3D reconstruction & augmented reality technology for the automotive industry. Visit to learn more.



Xcite Advertising has quickly grown into one of the largest solution providers in the automotive industry. Xcite creates, manages and syndicates a wide array of vehicle media, data and physical merchandising content for retailers and their digital marketing partners nationwide. Contributing to this growth is the company’s continued investment into new innovations. These innovations are designed to increase digital and on-the-lot engagement with car shoppers, improve the operational efficiencies of car retailers and remarketers, as well as to facilitate accurate and reliable transactions for sellers, lenders and insurers. To learn more, visit

1 Comment

  1. Jared S on March 14, 2018 at 1:04 am

    I remember when Xcite rolled out full motion video in 2013. Gullo Toyota was Xcite’s first Texas dealer to utilize it. I consider myself lucky to have been among the first of the videographers, and I was the first in Texas.

    I’m happy to be still be a part of Xcite since 2010. Their products have always been unique, and have provided dealers with exceptional services.

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